A few recent trips to UK (IMO Mecca for mobile) revealed advanced mobile code scanning applications and takeup in digital and printed media.
Two interesting stories publishing today on code scanning:
Here's a nice article on the Sun using QR codes to promote video content: "New Sun service merges print with mobile video". (Thanks Antony for posting in FB)
The second piece comes from the pondering primate, covering ScanBuy good progress on establishing patents and interoperable infrastructure for mobile code scanning system in the US: "ScanBuy Gets New Mobile Bar Code Patents As Sprint Adopts Their ScanLife Platform".
It's all coming together now, hopefully it will indeed remove the usability gaps in typing a URL, and bring mountains of applications, services, content and $$ to the mobile scene.